Teaching Interests
Marketing research, managerial statistics, experimental methods, marketing management
Teaching Awards
Spears Engagement with Practice and Social Impact Teaching Award, Oklahoma State University, 2025
Teaching Experience
Instructor
Spears School of Business, Oklahoma State University, USA
- Marketing Research (B.Sc.), Spring 2025, Spring 2026
- Honors Course: Marketing Science Laboratory (B.Sc.), Fall 2025, Spring 2026
- Managerial Strategies in Marketing (B.Sc.), Spring 2024
Warrington College of Business, University of Florida, USA
- Problems and Methods in Marketing Management (M.Sc.), Spring 2023
- Marketing Management (B.Sc.), Spring 2021
Guest Lecturer
Rutgers Business School, Rutgers University, USA
- Building Experiments in Qualtrics (Ph.D. Seminar, Experimental Design), Fall 2020
- Building Experiments in Qualtrics (Ph.D. Seminar, Experimental Design), Fall 2022
Teaching Assistant
School of Economics, Business, and Accounting, University of Sao Paulo, Brazil
- Product, Service, and Price Decisions (B.Sc.), Fall 2016
School of Arts, Sciences, and Humanities, University of Sao Paulo, Brazil
- Statistical Inference (B.Sc.), Fall 2014, Fall 2015
- Marketing Research III (B.Sc.), Spring 2015
- Multivariate Data Analysis I (B.Sc.), Spring 2014
Selected Comments from Students
"I have enjoyed this course and the semester project! I will be utilizing what I have learned in this class for the rest of my career and for that I am so thankful. I hope you have a good summer!"
"Felipe is the best professor ever and he is so kind and you can tell that he cares about each and every one of his students. Throughly enjoyed him every day in class, he is awesome!"
"Thank you for everything this semester. I know this is a very hands-on and interactive course, but you are hands down one of my favorite professors I've had so far at OSU. It is blatantly obvious that you truly care about the success and future of every single student in your classroom."
"The communication we have with you is unlike any other professor I've ever had, you're always willing to help, and make sure we are on the right path. I always feel like what we work on in class will be useful to us in the future, so thank you!"